The Social Marketing Business & How To Promote Your Company With Social Media
Article by Ron Thompson
Has your company jumped into the Social Marketing Business? Or are you sitting on the sideline thinking that Twitter, Facebook, Youtube, LinkedIn are just fads. Well wake up and smell the coffee because the Social Marketing Business is growing by the millions daily. Will your company get a piece of the Social Media frenzy or not?
Let’s face it. There are over 40 million people on Facebook now and growing. Wouldn’t your company like just 1% of that connecting with others that need your services. That doesn’t even include Twitter & Linkedin. Your really missing the boat if your sitting on the sidelines thinking that your competitors haven’t seen the vision of Social Marketing yet.
The goal of business owners is to make money. This often results by selling of a particular product or service. However, to sell that product or service business owners need to alert the general public of their Social Marketing Business. Customers cannot buy a product or a service from you if they do not know that YOU exist.
That is why, as a business owner in today’s market you need a Social Media Manager to advertise your web site through Twitter, Facebook, LinkedIn, Youtube, Digg and many more.A Social Media Manager will make the difference in your website being lost in the millions of other sites or getting on Googles front page. It’s that simple.Oh, and that’s not to mention the other search engines… Yahoo, MSN (Bing) Ask.com and thousands more. When it comes to advertising there are many business owners who literally cringe. Are you doing this now? There is a good chance that you are because many advertising methods cost money.
As a business owner your ROI is the bottom line. So who is handling your Social Marketing Business for your website? Did you say no one. If your not actively pursuing new business relationships online then your going about your online business the wrong way. It’s just as blunt as that.Unfortunately, if you believe that all forms of advertising take money, you are sadly mistaken. Although you may have to spend money to make your business what you want it to be, there are ways to promote your business through social marketing and the products or services that you sell without having to spend a fortune or possibly any money at all.Is your curiosity peaked yet?
There is a good chance that it is, rightfully so. One of the ways that you can promote your online business, without having to spend a dime, is by using something that is readily available online. That thing is an online social networking website. A viral site that keeps bringing in more clients day after day. The second best Free way is through Article Marketing…A large number of internet users, in fact millions of them, belong to at least one social networking website. Why are they there? Well it’s called promotional marketing. They are marketing in the social arena for personal reasons or business reasons to get an interactive marketing with there particular audience.When it comes to social networking, there are many individuals who think of online friendships or online relationships as in Twitter & Facebook just hooking up with friends. While these types of relationships are the most common, did you know that social networking is also used for businesses? That’s right!In fact, that was originally how social networking got started. If you are a small business owner, especially one that operates an online business, there is a way that you can use social networking sites to your advantage.Although social networking websites are traditionally focused on those that would like to make online friends or develop online relationships, there are networking sites that are designed for business owners. It all really boils down to a relationship right!
These social marketing websites will not only allow you to share your business information with other business owners, but it will also allow you to develop close relationships with those that share an interest that is similar to yours.
Essentially, this means that you could not only learn valuable business information, but you could also walk away with a new business partner or a new friend from those similar marketing ideas.As previously mentioned, social networking websites with a focus on businesses, are a great way to promote your business. However, this does not mean that you should completely forget about the other online social networking websites, the ones that are designed to make online friendships.
Although you may not learn any valuable business tips by joining Yahoo! 360 or MySpace, you may be able to get new customers and new customer is exactly what your business should want and need.If you are looking to join an online community, you will need to create your own profile or profile page or have your Social Media Manager do it for you.If you are planning on joining a traditional social networking website, to gain access to millions of potential new customers, you are urged to be careful when making your online web page or profile. One thing that internet users hate is being solicited for business.This does not mean that you cannot use social networking to your advantage; it just means that you need to be careful with how you do it. Instead of creating a MySpace page or a Yahoo! 360 page for your business, you are advised to make one for yourself, but, of course, you will want to include information on your business.
By joining a social networking community, especially one that is popular and has a large number of members, you should be able to generate interest in your business, including the products or services that you sell. Who knows, but that interest generated could turn into sales; thus making your social networking experience more than worth it.Joining all the sites that are beneficial for your particular business can be very time consuming that’s why it is important for you as a business owner to “Run” your business and hire a “Social Media Manager” to handle the marketing & promotion of your companies profile online.
They are the experts that can help your Social Marketing Business grow online. For more information about how the “Social Marketing Wizard” can get your business in the Social Arena just click on the “Services” tab at the top of the page.
About the Author
Ron Thompson is a Social Media Marketer and an expert of Search Engine Optimization. And I have my company name “Social Marketing Wizard” which provide you an One Stop Shop For Your Social Media Branding needs . Get Connected with Social Media or Your Company Will Surely Get Left Behind. http://socialmarketingwizard.com/blog/